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Diversity Training in University Sports

Today, diversity is integral to the success of college athletic departments and sports teams. Consider just a few of the following reasons and ask yourself if your school can afford not to offer diversity training.

• Diversity training is now a requirement for continued athletic department certification by the NCAA.
  
  
• Diversity can dramatically affect your ability to recruit top athletes and field top teams. Issues of race, gender, sexual orientation, culture, even nationality and language can all affect whether athletes feel accepted and welcome at your institution.
  
  
• Diversity can affect how you coach or train athletes, your expectations of them and your assessments about playing time and players' competitive talents.
  
  
• Diversity affects your team's chemistry, synergy, teamwork, competitiveness, performance and ability to win.
  
  
• Diversity issues can affect your ability to recruit and retain top members of your coaching staff, staff salaries and compensation and interpersonal effectiveness.
  
  
• Diversity can positively or negatively affect your career prospects and opportunities for advancement in college athletics.
  
  
• Diversity affects your ability to create a market for women's sports, increase ticket sales in ethnic niche markets and appeal to alumni.
  
  
• Diversity can be a public relations bonanza or a public relations nightmare (ethnic mascots). It's your choice.
  
  
• Diversity can create legal liability, from Title IX and gender equity matters to harassment issues and student hazing.
  
  
• For all these reasons, diversity affects your staff, your players, your fans, your programs and your ability to win.

Become a member to learn more about Diversity Training in University Sports.

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