Critical Measures
4627 Nicollet Ave
Minneapolis, MN 55419
Phone: (612) 746-1375
Fax: (612) 824-1953
Who We Are
Critical Measures is a corporate training and management consulting firm that assists employers in harnessing the power of diversity to create more productive, profitable and inclusive organizations. We specialize in cross-cultural health care, diversity and global business issues and anti-harassment training and coaching. We provide our clients with cutting-edge knowledge and skills to manage differences, and work effectively across cultures.
Founded in 2001, Critical Measures quickly gained a national reputation in the diversity and inclusion field with prestigious national clients in business, banking, health care, K-12 and Post-Secondary Education, law, government and the non-profit sector. Signature clients have included: Aetna, the NCAA, the Minnesota Supreme Court, Microsoft, Manpower, the Mayo Clinic, the Kohler Company, HealthPartners and the American Medical Association.
What Differentiates Our Work
What separates us from other diversity training firms is:
- We use industry-specific market research to equip our clients to make the business case for diversity in their organization.
- Our training programs emphasize actual skills and industry-specific application not just general diversity awareness and knowledge.
- The new science of bias suggests that our biases are unconscious and unintentional – and far more dangerous than generally believed. We teach managers and employees how to become conscious of unconscious biases and what steps to take to preclude cognitive biases from infecting workplace decisions and employment practices.
- We offer our clients the latest knowledge and national best practices on workforce diversity, cross-cultural health care, global business skills and preventing unwanted employment law litigation.
- Finally, we go beyond narrow definitions of diversity to address critical cultural differences that can create conflict at work or with clients. That is why we emphasize training in cross-cultural communication and conflict resolution.
Critical Measures Leadership
Together, Critical Measures executives David Hunt and Jerry Benston have over 30 years of diversity training and consulting experience. (See professional bios and pictures below.)
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